This Vegan Nutella is super simple, and only has 4 ingredients. This recipe is great for fruit, crepes, toast, and even pancakes. Best part.. It takes about 20 minutes to whip up.
Sometimes the chocolate craving hits and it becomes so easy to reach for the processed overly sugarfied chocolate candy, cookie or morsel. At this point in our food journey we are trying to be more mindful about how much processed food, particularly the sugar we are consuming. Right now, Luna is going through a bit of a sweet phase, so the making of this recipe came up at the perfect time.
We do use a chocolate bar to sweeten this nutella but it is possible to find a clean low sugar chocolate bar. We like to use Bakers chocolate and we have family who have tested our recipe and used Trader Joe’s chocolate and said it came out great. We also opted for the chocolate bar rather than straight cacao powder because we realized the cacao would need extra maple and it would slightly change the texture. We were going for that ticker, dolippy, texture of traditional Nutella we all know and love. With that said, the chocolate bar can be substituted for cacao and maple. The texture will be just a bit more runny though.
We also found that after heating the chocolate bar in a double boiler and blending it in with all the other ingredients, and letting the mixture sit in the fridge for a couple minutes allows the chocolate to re-harden and help develop the consistency we all know and love.
Origin of Nutella
According to the NUTELLA official website, this popular spread was invented right after World War II. During this time, cocoa was very limited in availability in Europe, as cacao is sourced from South America and trade had significantly been disrupted by the World War.
Michele Ferrero, the creator of Nutella, was from Piedmont, Italy. A region well known for its hazelnuts. During these hard times, Ferrero made a sweet paste mixture using sugar, hazelnuts and a small amount of cocoa.
Thus, Nutella was born.
So if you’re wondering, Nutella is Italian in origin. Although many associate this chocolatey goodness with French crepes and goodies.
Interestingly enough the country that consumes the most Nutella is France. Consuming about a forth of Nutella products, yearly.
Is Traditional Nutella Vegan?
Unfortunately, no. According to the NUTELLA website, a listed ingredient is skimmed milk powder. So, yes, there is dairy in NUTELLA.
Nutella Ingredients, Cooking Up Vegan Style

Bakers Chocolate Bar – We used a semi – sweet baker’s chocolate bar. But feel free to use a higher or lower percentage of cacao chocolate bar. As mentioned earlier, cacao and maple can be substituted for a chocolate bar, but the consistency will be slightly more runny.
Pre Roasted Hazelnuts – Roasted Hazelnuts are wonderful because of the depth of the hazelnut flavor. You can also buy raw hazelnuts and toast them yourself in the oven. Just to save time we found already pre roasted hazelnuts readily available at our grocery store and they worked very well for this recipe! If you would prefer an even quicker recipe one hack is to use roasted hazelnut butter as a substitute for the roasted hazelnuts.
Salt – Always an important ingredient for any recipe, sweet or savory. If you have been using our recipes before, you know how much we love and basically exclusively use himalayan pink salt for our recipes. Be mindful that different salts do taste different and have different levels of saltiness.
Vanilla Extract – The vanilla extract really provides a wholesome body of flavor to this vegan nutella. The taste just does not feel complete without the vanilla to be honest.
Food To Pair With This Vegan Nutella Recipe

We love using this dairy free Nutella recipe on toast, which is pretty classic. But some other great ideas for this recipe include:
Strawberries
Banana Slices
Toast
Pretzels
Potato Chips

If you tried one of our recipes or found our articles helpful, let us know in the comments below how it turned out!
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Peace,
Luna & Nate
Nutrition Facts
16 servings per container
- Amount Per ServingCalories97
- % Daily Value *
- Total Fat 6.9g 10%
- Saturated Fat 3.2g 15%
- Cholesterol 0mg 0%
- Sodium 12mg 1%
- Potassium 52mg 2%
- Total Carbohydrate 9.2g 3%
- Dietary Fiber 1.3g 4%
- Sugars 6.7g
- Protein 1.6g 2%
- Iron 8%
* The % Daily Value tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.